Moniflo is simplifying fund investing, showcasing the real-world impact beyond just financial returns. When developing Moniflo's brand and product, we aimed to create a visually uplifting and accessible experience, no matter the skill or investment amount. The flower metaphor, along with vibrant colors, symbolizes growth and sustainability, which are at the heart of Moniflo's philosophy.

Deliverables: Brand strategy, Prototyping, Design system, UI design, Visual identity, Web design, Brand activation