Plateful
Did you know that one-third of all food produced is wasted and never reaches your plate? Plateful aims to disrupt the conventional supply chain in order to minimize food loss.
Deliverables: Brand strategy, Naming, Design system, Web design, Prototyping, Iconography, Brand activation
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To showcase how much work actually goes into getting food on our plates every day, we set out to document the dedicated work of Platefuls' producers, farmers, and customers for a whole week.
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